In The Trenches with Tom Morkes provides behind-the-scenes look into the life and work of entrepreneurs, writers, artists, warriors, and leaders.
Episodes
Monday Apr 17, 2017
Monday Apr 17, 2017
Amber Hawken is a qualified Neuro-Linguistic Programming Practitioner and a Deep State Re-Patterning Therapist who uses these qualifications to help her clients with emotional, mental, and spiritual self-mastery. She’s continuing this work with her recently launched book, The Unfu*kwithable Life.
In this broadcast, Amber Hawken and I talk about:
- Why Amber chose such a unique and explicit title for her book
- What led Amber to write her book
- The seven F s of short-term stimulations and addictions
- Our struggle with false identity
- The three steps to overcoming our short-term addictions
- Why you need to own who you are and practice vulnerability
How to connect with Amber Hawken Online:
Click to Tweet:
Money expands what you already are. – @amber_hawken
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 099: How to Embrace Connections and Vulnerability with Amber Hawken appeared first on Tom Morkes.
Monday Apr 10, 2017
Monday Apr 10, 2017
Lolly Daskal is a top Executive Coach, the Founder and CEO of Lead From Within, was named the most inspiring woman in the world by The Huffington Post, and was named a top 50 leadership and management expert by INC.
While Lolly could talk about a variety of topics, the main subject of our interview today are the principles mentioned in her upcoming book, The Leadership Gap: What Gets Between You and Your Greatness.
In this broadcast, Lolly Daskal and I talk about:
- What led Lolly to become a top executive coach
- Lolly s definition of leadership
- What is a leadership gap and how can we close it?
- How to know what type of leader you are
- How to practically use the knowledge of knowing your leadership archetype
- How to be an Empowering Navigator instead of an Arrogant Fixer
- The 7 leadership archetypes
- The $97 pre-order bonus for The Leadership Gap
How to connect with Lolly Daskal Online:
Click to Tweet:
Confidence is believing you re able but competence is knowing you re able. – @LollyDaskal
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 098: How to Discover Your Leadership Gap with Lolly Daskal appeared first on Tom Morkes.
Monday Apr 03, 2017
Monday Apr 03, 2017
Ben Settle is one of my personal favorite copywriters and I read his newsletter every single day. He’s also the author of a series of novels about a zombie cop and is on the show today to explain how, and why, you should start a daily email newsletter to help boost your revenue.
In this broadcast, Ben Settle and I talk about:
- How Ben started copywriting and email marketing
- The fundamentals of starting a daily email newsletter
- How to determine whether to place content in a blog post or an email
- Should you place a minimum word count on your writing?
- Why you should write daily emails even if you have zero subscribers
- How to master storytelling in your emails
How to connect with Ben Settle Online:
Resources Mentioned:
Click to Tweet:
I like to give people the principles and then I like to sell them the tactics. – @BenSettle
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 097: How to Write Daily Emails That Will Boost Revenue with Ben Settle appeared first on Tom Morkes.
Monday Mar 27, 2017
Monday Mar 27, 2017
Garrett Gunderson is the Chief Wealth Architect at Wealth Factory and the author of the NY Times best-seller, Killing Sacred Cows. Wealth Factory helps entrepreneurs optimize cash flow, streamline their finances and keep more of their hard-earned money so they can make more powerful investments in their best wealth creator: their business.
In this broadcast, Garrett Gunderson and I talk about:
- Garrett s four types of expenses
- The true definition of debt
- The importance of mental and relationship capital
- How budgeting destroys wealth
- How Garrett uses his multiple business entities to his advantage
- Why Garrett charges $1,000 for his book and how you can get a free copy
How to connect with Garrett Gunderson Online:
- Wealth Factory
- Wealth Factory on Facebook
- @wealthfactory_
- Wealth Factory on LinkedIn
- Wealth Factory on YouTube
Resources Mentioned:
- Text “WWRD” to 801-396-7211 to receive a FREE copy of Garrett’s book, What Would the Rockefellers Do?
- Wealth Factory Resources
- Rich Dad Poor Dad by Robert T. Kiyosaki
Click to Tweet:
The rule is, you pay cash for lifestyle expenses. Never borrow to consume. – @wealthfactory_
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 096: How to Overcome Destroyers of Wealth with Garrett Gunderson appeared first on Tom Morkes.
Monday Mar 20, 2017
Monday Mar 20, 2017
Chris Badgett went from managing a dog sled tour company in Alaska to creating LifterLMS; a software company that allows users to have complete control over the creation of their online courses. He’s also the host of the LMSCast podcast and is dedicated to empowering people to generate more impact, and income, with online education.
In this broadcast, Chris Badgett and I talk about:
- What led Chris to build LifterLMS?
- The first steps Chris took with his company
- The dirty little secret of membership sites
- How can you improve completion rates for your courses?
- How does Chris make his business stand out from his competition?
- How Chris approaches the growth of his business
How to connect with Chris Badgett Online:
Resources Mentioned:
Click to Tweet:
We re constantly innovating and improving but our primary focus is always on the end user. – @ChrisBadgett
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 095: How to Improve Your Customers’ Course Completion Rates with Chris Badgett appeared first on Tom Morkes.
Monday Mar 13, 2017
Monday Mar 13, 2017
Dave Bayless is a business midwife who works with technology startups and small consumer product firms. He helps them determine the best financing options for their businesses, as well as, helps them build scalable operations.
Dave walks business owners through what it looks like to go from six to seven figures, the concept of a cash flow cycle, and what happens when they start scaling their businesses.
In this broadcast, Dave Bayless and I talk about:
- What is the valley effect and how does it relate to cash flow?
- How profitable growth can kill a business
- What to remember when you’re planning to scale your business
- The value of understanding financial and accounting concepts
- The #1 financial mistake entrepreneurs make
How to connect with Dave Bayless Online:
Resources Mentioned:
Click toTweet:
The cash cycle really impacts how quickly revenue and profit turn into cash. – @wdbayless
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 094: How to Minimize Risks When Scaling Your Business with Dave Bayless appeared first on Tom Morkes.
Monday Mar 06, 2017
Monday Mar 06, 2017
Steve Olsher is the Chairman and Founder of Liquor.com, a New York Times Bestselling Author for his book What is Your What?, the host of Reinvention Radio, and someone I’ve admired for a very long time.
His topic of influence is helping people determine their “what” and then showing them how to utilize that information to achieve success in their business and life.
In this broadcast, Steve Olsher and I talk about:
- What is the first step in gaining visibility for your business?
- How to determine your topic of influence
- How to create content that guides people to your desired result
- When should you start expanding your topic of influence?
- The importance of building your business for the right reasons
- How to utilize new media to gain more visibility and better leads
How to connect with Steve Olsher Online:
Resources Mentioned:
- Free Copy of Steve’s Book: What is Your What?
- Steve’s Radio Show: Reinvention Radio
- Blastermind
Click toTweet:
You can choose your why. I don t believe that you can choose your what. It s in your DNA. – @steveolsher
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 093: How to Get Massive Visibility at Virtually No Cost with Steve Olsher appeared first on Tom Morkes.
Monday Feb 27, 2017
Monday Feb 27, 2017
Ben Green has spoken to thousands of people about how to seek job and internship opportunities both at home and abroad. He speaks from experience, having held more than twenty jobs, traveled to twenty-four countries, and done business with people from more than thirty countries. He s worked in Japan, Spain, and Brazil, and served as the vice president of a British software company with offices in the United Kingdom, the United States, and Japan.
Using his global experience, Ben wrote a book to help students gain an edge in the new global marketplace, aptly named The Global Superstar: How Your Students Can Develop an Advantage over Global Competition.
In this broadcast, Ben Green and I talk about:
- What inspired Ben to write his book: The Global Superstar
- Why we should care about global competition
- How can we prepare children for the future of a global marketplace?
- The fundamentals of being competitive globally
- Do our schools put our children at a disadvantage?
- How artificial intelligence and outsourcing will affect the future
How to connect with Ben Green Online:
Resources Mentioned:
- Ben’s Book: The Global Superstar: How Your Students Can Develop an Advantage over Global Competition
- Rise of the Robots: Technology and the Threat of a Jobless Future by Martin Ford
Click toTweet:
The closer you are to the money, the better off you ll be as a stable employee. – @GlobalJobOpps
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 092: How to Be Globally Competitive with Ben Green appeared first on Tom Morkes.
Monday Feb 20, 2017
Monday Feb 20, 2017
Carrie Dils is a WordPress Developer and Consultant who is currently using her expertise to write a book for freelancers. Real World Freelancing: A No Bullsh*t Survival Guide, will walk freelancers through client management, business strategies, processes & tools, marketing, mental health, and more. Click here to get on the waitlist and be the first to be notified once it’s been published.
In this broadcast, Carrie Dils and I talk about:
- What inspired Carrie to write her upcoming book, The Real World of Freelancing
- What most freelancers get wrong and how to correct it
- Should you try to productize your services?
- The four factors of raising your freelance rates
How to connect with Carrie Dils Online:
- CarrieDils.com
- OFFICEHOURS.FM Podcast
- @cdils
- Her Upcoming Book: Real World Freelancing
Resources Mentioned:
Click toTweet:
If nobody tells you you re too expensive right now, then you re too cheap. – @cdils
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 091: How to Become a Better Freelancer with Carrie Dils appeared first on Tom Morkes.
Wednesday Oct 12, 2016
Wednesday Oct 12, 2016
In June 2013, Scott Oldford was $726,000 in debt due to a failed business venture. For many people, that may have signaled the end of their entrepreneurial passions. The only way for Scott to get out of this situation was to find a working business model and leverage it. That’s exactly what Scott did, and three years later, not only did he pay off all the debt and but he generated multiple millions in revenue using the SSF Method (which we discuss in today’s broadcast).
In this broadcast, Scott Oldford and I talk about:
- Scott’s background and how he got started in business (and got to $700k in debt)
- How Scott worked his way out of debt and into a surplus of millions
- The SSF Method and why it’s one of the most important developments in online marketing today
- Why traditional online sales funnels target only a very small group of people (and leave a TON of money on the table)
- How to set up the SSF Method for YOUR business
- Why most people need to see a webinar or workshop multiple times before they buy
- and much more
Want to learn how to use Scott Oldford’s SSF Method?
1. create your personalized funnel map with this tool
2. calculate the cost of your current online marketing (and how much you may be losing doing it wrong)
Click to Share:
The post ITT 090: How to Use the SSF Method to Create a High-Converting Sales Funnel with Scott Oldford appeared first on Tom Morkes.