In The Trenches with Tom Morkes provides behind-the-scenes look into the life and work of entrepreneurs, writers, artists, warriors, and leaders.
Episodes
Monday Sep 11, 2017
Monday Sep 11, 2017
Jeffrey Shaw is a business coach, public speaker, and the host of the Creative Warriors podcast. In his early twenties, Jeffrey realized just how important it is to find the place where you belong in order to succeed as a freelancer or entrepreneur and he explains why that is in today's episode.
In this broadcast, Jeffrey Shaw and I talk about:
- What it means to “find the place where you belong” and why it matters
- Can your purpose by invalidated by the people around you?
- The importance of identifying what you value the most and finding others that value the same things
- What it means to own who you are
- Should companies align themselves with a political or social view?
How to connect with Jeffrey Shaw online:
- Jeffrey's Website
- The 12 Must-Have Mindsets for Uncommon Entrepreneurs
- @jeffreyshaw1
- Jeffrey on Facebook
- Jeffrey on Linkedin
Click to tweet:
“We can only see in ourselves what our current belief in ourselves in limited by.” - @jeffreyshaw1
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Monday Sep 04, 2017
Monday Sep 04, 2017
Gene Hammett is an author, podcast host, business coach, leadership strategist, and a very experienced public speaker who's used his speaking engagements to grow his business into the success it is today.
In this broadcast, Gene Hammett and I talk about:
- Why Gene started out speaking for free
- How Gene averages over $18,000 in revenue from each speech
- The most common mistake people make with their speech titles and descriptions
- Why your speech needs to emotionally resonate with your audience
- Why you should absolutely not pitch yourself for speaking engagements
- The two main factors in landing a speaking engagement
- Gene’s system for building relationships with event planners
- About Gene's new book, The Trap of Success
How to connect with Gene Hammett online:
- Gene's Website
- Gene's Podcast, Leaders in the Trenches
- @genehammett
- Gene on Facebook
- Gene on Linkedin
- Gene on YouTube
Click to tweet:
“Even a great speech to the wrong audience is still not a good speech.” - @genehammett
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Monday Aug 28, 2017
Monday Aug 28, 2017
Dana Wilde is an author, brain trainer, and the CEO of The Mind Aware. I've spoken to Dana a few times and I am always blown away by the knowledge and perspective she brings to the conversation of the power of our mindset. This interview was no exception.
In this broadcast, Dana Wilde and I talk about:
- Why it’s not action that builds your business
- What mindset will give your business quick growth?
- How you can grow intentionally instead of accidentally by shifting your mindset
- How understand your spectrum of emotions can help you adapt
- The importance of positive rants
- How you’re using the word “but” incorrectly
How to connect with Dana Wilde online:
Click to tweet:
“Action is not the thing that builds your business.” - @Dana_Wilde
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Monday Aug 21, 2017
Monday Aug 21, 2017
Kevin Waldron is the Founder of Waldron Leadership and is also responsible for growing a brick and mortar business to over 200 employees and $24 million in sales. I've been fortunate enough to spend some time with Kevin in person and can say that he's changed my perception of what a great leader is.
In this broadcast, Kevin Waldron and I talk about:
- How most people view the term “leader”
- Why business advice today is like a quiz is Cosmopolitan magazine
- The importance of being able to effectively communicate with the people you’re leading
- Why entrepreneurs need to be able to lead themselves
- Finding the balance between planning and taking action
- How knowing your limitations and weaknesses will make you a better entrepreneur
- Why you should ignore anyone who’s selling effortless results
- Why you need to be actively moving towards discomfort
- How multitasking is actually hurting you
How to connect with Kevin Waldron online:
Click to tweet:
“Without intention you can’t effectively place your attention”
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Monday Aug 07, 2017
Monday Aug 07, 2017
Maya Elious is the Founder of Built to Impact and she helps people establish curriculum based content for their brand. In today’s show, we’re going to be discussing how to find your niche, create paid content without experiencing burnout, and how to effectively sell your paid content.
In this broadcast, Maya Elious and I talk about:
- The first thing you should do to become a thought leader in your niche
- Maya's main technique for finding your niche
- How to use your personal experiences to create content
- Why you need to make your audience feel insecure
- A breakdown of what content should be free versus paid
- Why you must have a community in place before creating paid content
- The importance of collaboration and knowing it’s going to take time to build your audience
- How to avoid burnout while creating paid content
- Why you should use your audience’s language for their pain points in your sales copy
- How to scale your content and sales after you’ve established yourself in your niche
How to connect with Maya Elious online:
- Maya's Website
- Maya's Blogging for Business Starter Pack
- Maya's Facebook Group
- Maya's Facebook Page
- @mayaelious
Click to tweet:
“Nobody can tell you that you’re not an expert in what you’ve already experienced.” - @mayaelious
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Saturday Aug 05, 2017
Saturday Aug 05, 2017
Jake Jorgovan, the Founder of Outbound Creative and Agency Scout, is on the show to talk about his entrepreneurial journey that almost saw him get evicted from his apartment to now being a successful solo consultant who's running multiple businesses.
In this broadcast, Jake Jorgovan and I talk about:
- How a downside to entrepreneurship almost got Jake evicted from his apartment
- Why entrepreneurs need to constantly market themselves
- The marketing platform that’s been the most beneficial for Jake
- How Jake uses his podcast to generate leads
- What is Outbound Creative?
- How Jake utilizes mind mapping in his business
- Jake’s tips for effectively charging clients for discovery calls
- The pros and cons of being a solo consultant rather than running an agency
- How Jake sees his business evolving in the future
- What is Agency Scout and how does it factor into Jake’s future business plans?
How to connect with Jake Jorgovan online:
Click to tweet:
“Consulting is almost that safe baseline that gives me the freedom and flexibility to launch other businesses.” - @JakeJorgovan
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Saturday Aug 05, 2017
Saturday Aug 05, 2017
Jordan Baker is the Founder of Focuster, a software and app solution to help you better manage your time and organize your day. I personally use this software and it's made a big difference in my productivity so I'm really excited for you to learn more about how to better manage your time.
In this broadcast, Jordan Baker and I talk about:
- What is Focuster and why did Jordan create it?
- Jordan’s tips for managing your time the most effectively
- Jordan’s advice for reclaiming your focus
- Why properly prioritizing your tasks is critical
- Why multitasking actually does more harm than good
- How Jordan utilizes the Pomodoro Technique
How to connect with Jordan Baker online:
Click to tweet:
“Traditional to-do lists are broken.” - @hexsprite
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Saturday Aug 05, 2017
Saturday Aug 05, 2017
Caz Makepeace is one-half of the successful y Travel Blog and she's here to explain how her blog has helped her family travel all over the world. We also discuss how she manages to balance a successful business with a full-time travel lifestyle.
In this broadcast, Caz Makepeace and I talk about:
- What led Caz’s Australian family to the United States?
- How Caz’s travel blog helps her family travel the world
- Finding the balance between travel and business
- The monetization strategy Caz regrets not doing earlier
- How Caz maintains her audience’s trust while doing affiliate marketing
- The largest source of Caz's current traffic
- How competitive is the travel niche?
- The story of how Caz’s travels earned her an invitation to the White House
How to connect with Caz Makepeace online:
Click to tweet:
“I think a lot of people get stuck in growth because they can’t make a decision.” - @yTravelBlog
If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
Monday Jul 10, 2017
Monday Jul 10, 2017
Michael Kawula is the CEO of Social Quant and has built several million dollar businesses over the course of his entrepreneurial career. Today, we’re discussing why 90% of businesses fail within the first five years and how you can make sure it doesn’t happen to you.
In this broadcast, Michael Kawula and I talk about:
- Why 90% of companies fail in the first five years
- Michael s four ways to move your business forward
- The #1 downfall for entrepreneurs
- Should different types of businesses have different methods of growth?
- Why you should be utilizing other peoples audiences
- How to network properly on Twitter
- How to connect with major influencers
How to connect with Michael Kawula online:
Mentioned in this episode:
- The Eisenhower Matrix
- The E-Myth Revisited by Michael Gerber
- Help a Reporter Out (HARO)
- Right Relevance
- Brand24
Click to tweet:
I m a big believer in imperfect action beats perfect inaction. – @MikeKawula
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 111: How to Succeed in Business While Others Fail with Michael Kawula appeared first on Tom Morkes.
Monday Jul 03, 2017
Monday Jul 03, 2017
Summer Tannhauser is the founder of Lady Boss League and Evergreen Sales School. It’s the dream of every entrepreneur to obtain the elusive passive income. One way to do this is by creating digital content and evergreen sales funnels to continuously market the product with little effort beyond the initial set-up. This episode is jam-packed with action advice straight from Summer herself.
In this broadcast, Summer Tannhauser and I talk about:
- The #1 reason most evergreen sales funnels aren t successful
- The importance of sharing personal stories in your content
- How to determine the amount of free content you should provide
- Summer s ideal mini-course sales funnel structure
- Why you should include a guaranteed result from your mini-course sales funnel
- The main things to consider when crafting your sales pitch inside your mini-course
- The ideal product price point for email mini-course sales funnels
- Why you should have a downsell option
- The main tripwire mistake entrepreneurs make
- How much time and effort should go into your mini-course landing page
How to connect with Summer Tannhauser online:
Click to tweet:
They re not just buying a course on a topic, they re buying from you. – @SummerKTann
If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.
The post ITT 110: How to Create Evergreen Sales Funnels with Summer Tannhauser appeared first on Tom Morkes.